Don’t play games with your data

Remember the game Telephone you probably played when you were a kid? You’d sit in a line and whisper a sentence to the person next to you. They then whispered it to the person next to them. By the end, the message was garbled beyond recognition, and everyone laughed themselves silly. Garbled data may be fun when you’re playing Telephone, …

Sales and marketing alignment: Are your ducks in a row?

By now you’ve put together your 2020 IT budget, prioritized your infrastructure needs for this year, and assembled your technology roadmap. But ask yourself one important question: Are your CRM tools aligned with your marketing automation and sales processes? Sales and marketing: 1 + 1 = 3 Customer relationship management (CRM) software is a great sales tool for identifying new …

Part 3: What keeps you up at night?

Security What’s the price tag for your company’s data? Americans are more worried about being the victim of a cybercrime than any other crime, according to a Gallup study. As a business owner, it’s not just your data that must remain secure, but also the data of your employees, your company and your clients.

Part 2: What keeps you up at night?

Scalability Amazon. Apple. Google. Microsoft. These tech giants share much more than their humble garage beginnings. Each of the entrepreneurs behind these companies started small and built their empires with strong processes, the right team and by maintaining a steady eye on the future.